Monday, March 5, 2012

Marni at H&M

Last autumn it was Versace at H&M, now it’s the turn of another great designer label to collaborate with H&M – Marni.

Marni’s founder and creative director, Consuelo Castiglioni, has created a spring capsule collection especially for the collaboration which captures the essence of Marni.

The Marni label conjures up images of quirky designs with a mix of textures, bold patterns and colour blocking, and this collection focuses on these signature features.

For the women
The collection is a mix of sporty and ladylike pieces: sporty zip up blousons, parkas and stripy leggings to the neat jacket and skirt ensembles and coats. Other pieces include loose silk dresses, shirts and trousers, brocade pants, tulip skirts and silk front knitted cardigans.

Colour palette is the classic black, grey, navy and khaki teamed with the brighter orange, gold and rust.

The bold prints are of oversized dots, tribal motifs and graphic designs. Fabrics a mix of crisp cotton, smooth silks, gold lame, patent leather and jacquard.


Accessories include: separate sequined shirt collars, sculptural jewellery of plastic, resin and rhinestones, printed fabric, leather and shiny plastic bags and wooden platform shoes.

The men's collection has a nautical flavour and is a relaxed take on menswear staples with soft colours and fabrics. Pieces include parkas, suits with either long trousers or Bermuda shorts and knitwear.

The use of print and bright colour is more subtle here, often as just the lining or as a small contrast detail for shirts.


Colour palette is black, deep blue and khaki accented with a pop of electric blue, orange and crimson red.

Fabrics include cotton varying in different weights and luxurious cashmere for the knitwear.

Accessories: sandals, plimsolls, straw hats, socks, explorer caps and an oversized tote.
Both men and women have t-shirts with the Marni naive child appliqué on the front.

The collection will be available from Thursday 8th March in selected H&M stores worldwide and online, so make sure you set your alarm for an early morning call that day as the pieces are sure to be flying off the rails.

By Karen Grace
Personal Shopper & Image Consultant for Frumpy to Funky 

About the Author

Learning by Doing

Author & Editor

“Simplicity is the keynote of all true elegance.”

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